This years party took place at Eero on Ambassaden in Oslo, bringing together prominent voices from across fashion, culture and media for a night above the city.

CASE United Influencers was part of the commercial partnership team behind the official music video for the reimagined 2026 version of Sweden’s iconic 1994 World Cup anthem “När vi gräver guld i USA”, produced by Warner Music. This song unites Sweden’s music heritage, football culture and social-first storytelling, resulting in a cross-generational collaboration that transforms a defining sports moment into a contemporary cultural activation.

Nothing says summer in Sweden quite like a Midsummer celebration with colleagues.

INTERVIEW | Friskis&Svettis wants to shift the focus from body ideals to the joy of movement at a time when fitness messages are increasingly shaped by social media. Through the initiative #nollkroppshets (#zerobodyshaming), the organisation aims to broaden the perception of exercise and counter body shaming, particularly among young people.

As influencer marketing continues to grow as part of the media mix, the need to understand its real impact becomes increasingly important. United Influencers is continuing its partnership with Nepa to further develop how influencer campaigns are measured, evaluated and understood.

INTERVIEW United Influencers strengthens its position with IAB Gold Standard 2.0 certification – in an interview with Kenneth Danielsson, CEO of IAB Sweden, we share more insights.

This spring, Elin Roslund joins the United Influencers’ Stockholm office as our Influencer Marketing Intern.

ELLE Norway and Feminvest once again gathered ambitious women from across the country for Fearless 2026, a full day dedicated to inspiration, learning and empowerment. The event has established itself as one of the most dynamic annual meetups, bringing together entrepreneurs, investors, creators and industry leaders to share insights, exchange ideas and celebrate female ambition.

We are thrilled to announce the arrival of Benjamin Tjäder, the newest addition to the United Influencers Stockholm office. Joining us as an Influencer Partnership Specialist, Benjamin will focus on strategic consultancy and the development of new high-level prospects and brand partnerships.

United Influencers hosted an after work for colleagues, office friends, and their guests. The theme? Of course – after ski!

CASE United Influencers is proud to announce the continued success of our strategic partnership with Husqvarna. Most recently, we joined forces for the exclusive international launch of their latest robotic lawn mower, unveiled during a prestigious three-day event in Spain.

Love, Singles and the Cultural Shift Brands Need to Understand.

TRETORN, a classic Swedish brand known for sustainable footwear and outerwear, partnered with United Influencers in order to expand its presence in Germany.

United Influencers now offers Northfork, a shoppable content solution that connects influencer and recipe inspiration directly to pre-filled retailer carts. With Northfork, users move from inspiration to checkout in just a few clicks, creating a seamless and measurable path from content to conversion.

“What brands need to know about regulation in 2026 and beyond”

2025 has been an exciting year for United Influencers, filled with collaborations that not only reached wide audiences but also created real engagement and value for both brands and creators.

Continuous monitoring of the digital ecosystem is essential to maintaining a strategic edge. By combining daily industry analysis with structured monthly reflections, we ensure our approach remains grounded in the latest research and market shifts.

Take a look at some of our featured partnerships from December!

We’re growing! As United Influencers continues to expand, we’re excited to welcome a new talent to our team.

A great month has passed, and impactful collaborations have been made. Watch some of them in this video!